AI Marketing Guide: Tools + Use Cases for Marketers
AI marketing can automate and optimize marketing tasks. Here are 12 use cases for digital marketing teams.
Meet our AI Visibility Toolkit — Discover how you appear across LLMs and get AI-powered strategy recommendations.
Explore the toolkitAI is at the heart of modern technology. From artificial intelligence fundamentals to machine learning to practical applications, explore everything you need to understand AI’s role in today‘s digital landscape.
AI marketing can automate and optimize marketing tasks. Here are 12 use cases for digital marketing teams.
Learn how to use AI for content strategy, from ideation and execution to distribution and repurposing.
Semrush rolled out its biggest wave of AI features in 2025—across SEO, content, ads, PR, and AI visibility. Here’s a closer look at the upgrades reshaping how marketers plan, optimize, and measure performance.
AI Overviews are gaining popularity and impacting brand visibility. Learn how to research and track your AI Overview visibility with Semrush.
Learn AI search optimization tactics to get cited by ChatGPT, Perplexity, and Google AI Overviews. Start capturing high-intent traffic.
Audit your brand’s trust signals to find ways to boost AI visibility and earn more citations.
GEO is the practice of optimizing content to appear in AI-powered search engines like ChatGPT and Google.
Answer engine optimization is the process of optimizing your brand to appear in AI-generated answers.
Learn 7 AI SEO techniques to earn visibility in LLMs + how to track it.
Learn how to get cited by AI search engines like ChatGPT and Google in 7 straightforward steps.