General SEO13 min read
9 Biggest SEO Trends of 2025 & How to Leverage Them
Learn about SEO trends related to AI visibility, zero-click searches, conversational keywords, and more.
Ana Camarena leads Semrush’s Organic Content team. At Semrush, she helped scale blog production while maintaining quality, driving significant content growth. With 10+ years of experience in SEO and content marketing, she has developed content strategies for SaaS and e-commerce brands with an international scope. Ana has taught classes at EDEM Business School, Warwick University, and IEM Digital Business School. She holds a BA in Journalism and a Master’s in Digital Business & Innovation.
Expertise
- content strategy
- on-page seo
- content operations
- content writing
Education
- BA in Journalism
- Master Degree in Digital Business & Innovation
Author
Content9 min read
Traditional SEO vs AI SEO: What You Actually Need to Know
Traditional SEO optimizes for search engines like Google. AI SEO optimizes for AI platforms and search features.
Content10 min read
10 Effective Content Marketing Tactics for 2025 and Beyond
Content marketing tactics are ways to reach and engage target audiences through blog posts, videos, etc.
Contributor
Content6 min read
A Guide to Content Calendars (+ Free Templates)
A content calendar helps you plan, organize, and schedule content. Learn how to build one.
Content17 min read
Quality Content: What It Is + 10 Actionable Tips for Success
Learn our top tips for creating high-quality content that ranks and drives sales.